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In the early 1980s the Bern based Galerie Lydia Megert produced multifunctional invitation cards on folded A3 paper. Besides the basic information on when and where the exhibitions would take place, the leaflets also contained pictures of the artists and their artworks as well as biographical overviews and short texts.
The little circles suggest that all the sheets could be punched and collected in a folder (maybe similar to Harald Szeemanns catalogs When Attitudes Become Form, 1969, and documenta 5, 1972). This way, the invitation cards could function as single pages of a potential publication documenting the history of Galerie Lydia Megert.
47 Canal, New York City
47 Canal is a New York based gallery founded by the artist Margret Lee and the gallerist Oliver Newton in 2011. As far as I know, they don’t send out invitation cards, but use email to announce their shows. These announcements resemble press releases, but are often written by the artists themselves. Some come with images, others are lists, or read like poems. They tend to be subjective (or pretend to be subjective), and can easily be understood (or misunderstood) as part of the exhibition and the artist’s practice. Information is replaced by / combined with attitude, a gesture that became one of 47 Canal’s trademarks. DB
A selection of press releases by
VITRINE ZUSAMMENGESTELLT VON MARTIN JAEGGI & MARIANNE MUELLER MIT ARBEITEN AUS DEM BLOCKSEMINAR THEY PRINTED IT! (23.–27.11.2015) VON STUDIERENDEN IM BACHELOR KUNST & MEDIEN DER ZÜRCHER HOCHSCHULE DER KÜNSTE
Werkliste:
Andrin Bautz, unbetitelt, Wiedereintritte und Schrott.
Leonia Brenner, 1 Free Coffee, For more information call 078 739 25 88, Gutscheine und Informationskleber.
Céline Brunko, Am I real or am I ficiton? 5 Einladungskarten, Pressemitteilung, Drucke aus Privatarchiv.
Alice Giraldi, Anna Rita, 130 handangemalte, beschriftete und bestickte Kartonrondellen (Einladungskarten zum Instagram-Profil der Künstlerin, auf welchem demnächst die Arbeit Anna Rita erscheinen wird).
Naum Hirsl, Exhibition Gilbert & George, Robert Barry, Brunce Nauman, Sol Lewitt Sean Landers, Galerie Gmurzynska, Einladungskarten und Facebook-Ereignis.
Maurice Hitz, These ephemera want to be used, Serie wiederabgedruckte Ephemera.
Amélie Korzil, deconstructive diary, Konsum-Ephemera 2002-2015, transparenter LED-Leuchtkasten, 65 Seiten abgetippte Ephemera, DINA4- Archiv-Box.
Martina Mächler, Okay, they’re almost complete again, Ordner mit persönlicher Sammlung von Ephemera, 26-seitige Publikation DINA6. Natalia Malysheva, unbetitelt, Zeichnungen auf DINA6-Block, DINA3-Poster.
Marie Sutter, Un cauchemar, Einladungskarte, Pressemitteilung.
Moritz Schermbach, Honey, I made a catalogue, 384-seitiges Buch in Schwarz/Weiss-Laserprint.
Einar Thorbjörnsson, johnnychromesilver 19+89, 86 Zeichnungen auf DIN A5 Karton der Kunsthalle Zürich.
Nadine Wiederkehr, #ranawashere, or: see and be seen, Ranas Liebling, Instagram-Bilder mit Acryl.
NICHT IN VITRINE:
Sandra Schmid, Filter Bubble, redesign, Video-Loop, 10 Sek.
Carolin Schnider, Einladung Mikro-Vernissage They Printed It!, Video (www.facebook.com/caroline.chloe).
José Rojas, House of Gaga 2009
An digital invitation by Mexico City based gallery House of Gaga for José Rojas show there in 2009. The first one series, the one with the round black glasses, must be Le Corbusier.
Rojas’ show came with a poem: Jose Rojas POEMA