Zurich based gallery Karma International was founded by Marina Olsen and Karolina Dankow in 2009. Initially, they send these invitation cards in the form of small, folded posters.
User comment by Jenny Huang: “With artistic design form for information, roughly printed artist’s work behind. It simply displays the balance between elegance of artistic approach and massive printed invitation. Function based.
Invitation card by Zurich gallery Karma International for the show by Ida Ekblad and Tobias Madison in 2009.
Anonymous user comment: “The ‘non-book’ shape of the fold is intriguing and the graphic layout causes it to open in a dramatic way: first displaying a bold pattern, then revealing a name, finally opening up to a wholly unexpected image – in this case a geographic-dancegraphic hybrid.”
The galeries KARMA INTERNATIONAL and ZERO both created invitation cards / posters which also function as their own envelope.
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